Q&A with LIKEtoKNOW.it Awards Best of Beauty Winner Acourtney_shieldscourtney_shields
Bring Your Own Beauty is a one-stop-shop for the inside scoop on all hair and beauty essentials. Get to know Courtney below and learn how she got her start in the influencer industry.
What inspired you to start your influencer business? Honestly, it stemmed from my love of beauty and helping my girlfriends feel beautiful, confident and find products they loved and tips they used on the daily! After getting the same “help, I’m in Sephora” text time and time again, I realized I was on to something and could potentially do what I was doing for my friends for women all over! I really wanted to create a community and place where women could come to feel inspired and happy and like the best versions of themselves! To this day, the community I have is one of the things I am most passionate about and proud of.
What were you doing before you launched BYOBeauty? I was doing music! Singing, writing and playing guitar and piano.
What has been the most challenging part of running your own influencer business? There are a lot of challenges within running your own business but learning to shut it off is top of the list for me! We don’t have 9-5’s and while there is so much good that comes with that, it can be challenging to find balance.
What do your followers walk away with after visiting your content platform? I hope they walk away knowing they aren’t alone in this crazy life. That there will always be an eb and flow to life but that a positive attitude goes a long way. I hope they pick up some bomb beauty, style and life tips that help them feel confident and like their best-selves and of course have a good laugh from now and then.